Magnus Jakobsson
Creative Director, Partner at Åkestam Holst, Stockholm
Stockholm, 瑞典
标题A Hard Pill To Swallow
广告公司
广告战役 A Hard Pill To Swallow
广告主 Apotek Hjärtat
品牌 Apotek Hjärtat
首次发布日期 2019 / 11
行业领域 杂货店、专卖店
广告口号 It's time to question how our medicine is manufactured
剧情简介 “With help from The Research Institutes of Sweden (RISE), Apotek Hjärtat has for the last few months worked on Sordidum Pharmacum - a pill made up of chemical remnants found in bodies of public water in Hyderabad, India, a key global centre for the manufacture of pharmaceutical drugs. The campaign was devised by Nordic-based Åkestam Holst. The creation of the pill is intended to shine a light on the absence of environmental regulation surrounding producing medicinal drugs, and the extent to which chemicals can enter local water supplies. RISE’s analysis of water in Hyderabad found traces of chemicals designed to treat epilepsy, HIV, cancer and more. A fuller list can be found below."
媒体类别 互动
长度
制作公司
制作公司
美术指导
美术指导
美术指导
文案
文案
设计师
剪辑师
剪辑师
制作公司制片
制作公司制片
制作公司制片
首席创意官
Photo Editor
编程人员
客户经理
客户经理
客户经理

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