标题 | Zunescape |
广告公司 | 72andSunny |
广告战役 | Zune Arts - Zune |
广告主 | Microsoft |
品牌 | Zune |
Posted | 5月 2007 |
行业领域 | 电视,高保真音响,视频播放器,个人音响及配件 |
剧情简介 | "Zunescape" showcases the impressive collection of features for which the Zune is known -- wireless song and picture sharing, fm tuner, vibrant 3-inch screen, videos, a customizable UI, and the unique two-tone industrial design. Set to the yet-unreleased track "This Is Why I Rock", a remix of the #1 Billboard hit "This Is Why I'm Hot" by rap artist Mims, who developed a huge following via Myspace, the commercial is a virtual tour through a community of individually personalized Zunes, including a new pink model. |
哲学 | The original Zune launch messages of "sharing and friendship" is continued through the new campaign, which comprises a beautifully surreal :30 TVC directed by Olivier Gondry and shot by Oscar-winning DP Janusz Kaminski. |
问题 | Show the unique features of the Zune: wireless song and picture sharing, fm tuner, vibrant 3-inch screen, videos, a customizable UI, and the unique two-tone industrial design. |
媒体类别 | 电视 |
长度 | |
广告公司制片 | Sam Baerwald |
创意总监 | John Boiler |
制作公司制片 | Phillip Detchmendy |
剪辑师 | Olivier Gajan |
导演 | Olivier Gondry |
摄影指导 | Janusz Kaminski |
制作公司制片 | Claude Letessier |
文案 | Jason Norcross |
广告公司制片 | Elisa Orsburn |
美术指导 | Bryan Rowles |
剪辑公司 | Jigsaw Editorial |
音效设计公司 | Lime Studios |
动画效果 | Eight VFX |
音效设计公司 | Framework Sound, Inc. |