Nicolas Dubois
Clichy, 法国
标题The Desperados Experience
广告公司
广告战役 The Desperados Experience
广告主 Brasseries Fischer
品牌 Desperados
Posted11月 2011
行业领域 啤酒,苹果酒
剧情简介 With a video that redefined the interactive experience, beer brand Desperados scored one the biggest viral hits of 2011.One reason the YouTube video quickly amassed over two million views was its smart incorporation of the player’s functionalities. The volume slider, video scrubber and expand button all play an active part in the progression of this online party with the user as a very special guest. Another feature that proved to be very popular was the inclusion of Facebook connect to personalize the experience. The highlight of this integration was a tattoo based on your avatar picture, mapped to perfection on the body of a sexy member of the opposite sex.
媒体类别 互动
制作公司
导演
导演
导演
创意总监
创意总监
创意总监
创意总监
文案
文案
美术指导
美术指导
摄影师

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