标题 | A small step for humanity. A giant leap for SUVs |
广告公司 | Leo Burnett Tailor Made |
广告战役 | A small step for humanity. A giant leap for SUVs |
广告主 | Fiat |
品牌 | Fiat Fastback |
首次发布日期 | 2022 / 11 |
行业领域 | 四轮驱动,SUV(运动型多功能车) |
剧情简介 | Racing down a highway and showcasing the power of the Turbo 270 engine of the Limited Edition Powered by Abarth version, the Fiat Fastback is faced with a major traffic jam, with more than 50 cars stopped on the road. At the wheel of Fiat's new model, the driver couldn't make any other decision but to jump over the traffic jam, using the inclined bed of a tow truck to soar through the air over the obstacle. As the Fiat Fastback flies through the air, several people in the traffic jam watch closely; they are in awe of the new car by Fiat, and have their eyes fixed on the captivating design of the SUV Coupe, which does a 360° turn before landing past the whole commotion and driving away, powered by the turbo flex engine and the six-speed automatic transmission. |
媒体类别 | 电视 |
长度 | |
首席创意官 | Marcelo Reis |
Creative Vice President | Pedro Utzeri |
Creative Vice President | Vinicius Stanzione |
创意总监 | Bruno Godinho |
文案 | Fabio Nagano |
美术指导 | Felipe Massis |
Digital Creative Team | Fabio Nagano |
Digital Creative Team | Felipe Massis |
Content Director | Andreza Aguiar |
Content | Tamires Soares |
Content | Karla Lima |
Content | Henrique Xavier |
Content | Gabriel Ribas |
Content | Vinicius Serafim |
Content | Pablo Cruz |
Content | Bárbara Jadeh |
数字项目经理 | Pedro Rais |
数字项目经理 | Katia Rosa |
数字项目经理 | Jonatas Vasconscelos |
Integrated Production Director | Maria Fernanda Moura |
RTV | Rita Costa |
RTV | Patricia Cosmo |
RTV | Luciana Kley |
Art Buyer | Mauro Moura |
Art Buyer | Cristiano Godoy |
Art Buyer | Daniel Gonçalves |
客户经理 | Karol Alberti |
客户经理 | Sabrina Spinelli |
客户经理 | Giovanna Rodrigues |
客户经理 | Jessica Saravalli |
客户经理 | Mateus Ferraz |
客户经理 | Alberto Junior |
客户经理 | João Centofanti |
媒介总监 | Heloisa Goldman |
媒介总监 | Patricia Naparstek |
媒介总监 | Paula Ricarte |
媒介总监 | Rodolfo Contiero |
媒介总监 | Laura Andrade |
媒介总监 | Guilherme Leão |
媒介总监 | Mateus Rikel |
客户企划 | Tiago Lara |
客户企划 | Rafaela Badaró |
客户企划 | Murilo Fedele |
客户企划 | Caio Costa |
客户企划 | Cinthia Pauli |
客户企划 | Bruno Olivetti |
客户企划 | Jaqueline Tampelli |
客户企划 | Doelio Bergamo |
Press Relations | Jef Martins |