标题 | Shark |
Brief | Fisherman's Friend lozenges soothe the throat. And since fishermen are well known for telling tall tales, here's one who recounts the time he landed a giant shark, which happened to have a cough. Suddenly the shark coughs up his long lost brothers. Turns out they were the ones with a cough. "So I gave them a Fisherman's Friend." Fisherman’s Friend lozenges work. That’s the honest truth. |
广告公司 | G&G Advertising |
广告战役 | Fish Tales |
广告主 | Fisherman's Friend |
品牌 | Lozenges |
Posted | 11月 2019 |
行业领域 | 糖果 |
剧情简介 | To introduce a younger audience to Fisherman’s Friend’s iconic heritage; the fisherman and his trawler, we leveraged the well-know trope that fishermen tell tall tales. But during this fishing trip, the fisherman is actually telling the truth. And however farfetched his fish tale may seem, Fisherman’s Friend lozenges work. That’s the honest truth. |
问题 | Harkening back to Fisherman’s Friend’s iconic heritage, we leveraged the trope of tall fish tales. |
媒体类别 | 影视 |
创意总监 | Alanna Nathanson |
创意总监 | Natalie Armata |
联合创意总监 | Steven Kim |
文案 | Brandon Tralman-Baker |
客户总监 | Julie Wierzbicki |
制作公司制片 | Rob Tunnicliff |
制作公司 | Suneeva |
导演 | Mike Maguire |
执行制片 | Geoff Cornish |
Line Producer | Kelly King |
摄影指导 | James Gardner |