Christophe Perruchas

Christophe Perruchas

Vice President/ Creative Director at Change, Paris
Paris, 法国

概要

EXEC CREATIVE DIRECTOR atawad

11 years of traditional advertising experience, 4 years in a pure player role, 6 years encompassing both.


After graduating with a Master in “french literature” in 1998, I started working as a copywriter in the advertising agency BDDP. That enabled me to take part in the BDDP&fils adventure until 2001, when I joined Publicis Conseil, to work on the Renault account.


My next ventures in « traditional » advertising were Springer & Jacoby, Les Ouvriers du Paradis and Lowe Strateus.
I then joined Duke, a digital agency I was working with as a free lancer since 2005.
There I further broadened my digital skillsets and fully embraced the potential that new technologies, usages and the subsequent cultural shifts could offer brands.
I was appointed executive Creative Director with a single aim : merge traditional advertising know-how (branding, creative expression) and the digital tools (technological and UX contributions). The result is an ever expanding playground with endless possibilities.

In December 2012 I joined Publicis Conseil as Integrated Creative Director on the Renault Global account.
July 2014, I joined Change as Vice President, Exec Creative Director.



I have worked for brands such as Aprilia, Air Liberté, BUT, Casino, Caisse d'Epargne, Curly, Dacia, PMU, Cadresonline, Microsoft, La Vie-Le Monde, Lotus, Renault, Mercedes, KIA, Monster Munch, Pampryl, Amnesty International, French Ministry of work, La Poste, Hénaff, Direct Assurance, adidas, Melitta, Malongo, Okay, La Maif, Vico, Vrai, the European Commission, Crédit du Nord, Nissan, Nike, Sony, Guerlain, ING Direct, Levi's, McDonald's, Schweppes, SNCF

Positions

Vice President/ Creative Director
Paris, 法国
August 2014 - Present (9年7个月)
Co Founder
papa sapiens
July 2013 - Present (10年8个月)
épiceries et restaurant

un drôle de nom pour une idée toute simple : apporter au bon peuple de paris des produits qui sortent la tête du rang, des produits fiers d’eux, qui n’ont pas à rougir, de ceux qui bombent le torse.

facebook.com/papasapiens
Integrated Creative Director
Paris, 法国
February 2013 - September 2014 (1年7个月)
Renault International.
Executive Creative Director
Paris, 法国
January 2009 - October 2012 (3年9个月)
Nike, McDonald’s, Nissan, Levi’s, IOC, Guerlain, Sony, Playstation, PSP, Lipton, Schweppes, ING Direct, Radio France (FIP), SNCF, adidas.
Copywriter
Lowe Strateus. (IPG).
April 2007 - January 2009 (1年9个月)
Sécurité Routière, Vrai, French Ministry of Work, Maif (insurance), Veolia, KIA, la Maif, Rama
Copywriter
Les Ouvriers du Paradis. (WPP).
January 2005 - February 2007 (2年1个月)
Crédit du Nord (banking), Direct Assurance, Melitta, Malongo, Okay, Demak’Up, Amnesty International, Vania
Copywriter
Extrême Springer & Jacoby
Clichy, 法国
October 2002 - September 2004 (1年11个月)
Mercedes, La Vie (french magazine), le Monde
Copywriter
Paris, 法国
March 2001 - September 2002 (1年6个月)
Renault, Renault and Renault.
Copywriter
Boulogne-Billancourt , 法国
February 1998 - February 2001 (3年)
Aprilia, La Poste, Henaff, Caisse d’Epargne, Casino, Cadresonline, Microsoft, Air Liberté, Seamply, Pampryl.
Copywriter
Libre MullenLowe
Paris, 法国

Education

Maîtrise Field Of Study Lettres modernes/Communication

1992 - 1996 (4年)

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Situation

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