Georg Jensen - "You Can Never Be Too Much You"

Forsman & Bodenfors Göteborg

Forsman & Bodenfors Göteborg Göteborg, 瑞典

奖项

11292

品牌: Georg Jensen
国家: 瑞典

广告主: Georg Jensen

标题	You Can Never Be Too Much You
广告公司	Forsman & Bodenfors Göteborg
广告战役	You Can Never Be Too Much You
广告主	Georg Jensen
品牌	Georg Jensen
首次发布日期	2016 / 9
行业领域	服装
剧情简介	In a series of vignettes, we meet some impressive women. “You’ll always be too much something for someone,” says the narrator. “Too ambitious.” Like top chef Dominique Crenn. “Too demanding.” Like film director Susanne Bier. “Too loud.” Like stand-up comedian Sarah Kendall. “Too strong.” Like boxer Celia Braekhus. “Too provocative.” Like Iranian motocross rider Behnaz Shafiei. But don’t apologise. Because the fact is, you can never be too much you. Georg Jensen makes jewellery for women with an edge.
哲学	The campaign, a product of creative agency Forsman & Bodenfors and award-winning director Lærke Herthoni, is not only an empowering perspective on female excellence, but also the manifest of a company influenced by great men and women alike. From the master silversmith Georg Jensen’s wife Laura and daughter Lise who were part of the early business to the countless legendary female designers such as Vivianna Torun Bülow-Hübe, Nina Koppel and Zaha Hadid who have collaborated with the design house throughout the years, Georg Jensen has a strong history of empowering winning women: ”In this campaign we celebrate five demanding, strong, provocative, loud and ambitious women, who don’t compromise about who they are”, ends Eva-Lotta Sjöstedt.
媒体类别	影视
长度	94 seconds
美术指导	Kim Cramer
美术指导	Karina Ullensvang
文案	Rikke Jacobsen
客户主管	Viktoria Wallner
客户主管	Jenni Fuleki
广告公司制片	Magnus Kennhed
Artwork	Karin Nolmark
Artwork	Camilla Haggman
摄影指导	Mattias Rudh
导演	Laerke Herthoni
剪辑师	Peter Brandt
制作公司	Folke film
执行制片	Joi Persson
制片	Morgan Röhl
后期制作	Glassworks Amsterdam
后期制作	The Talent Group
音乐	Seinabo Sey
音乐	Magnus Lidehall
Styling	Karin Smeds