Liz Taylor
Chief Creative Officer at FCB Chicago
Chicago, 美国
标题Rejection Letters
广告公司
广告战役 Rejection Letters
广告主 The Boeing Co.
品牌 Boeing
Posted5月 2018
行业领域 航空公司、机场、铁路、公交、渡轮和邮轮运输
剧情简介 In 1919, two women sent letters to U.S. colleges asking if any female engineering students had ever been enrolled. The answers they received are as egregious as they are telling. Today, almost 100 years after the letters were written, only 13% of engineers in the U.S. are women. When the letters were rediscovered shortly before International Women in Engineering Day, Boeing decided to make a statement. When read through the voices of real women engineers at Boeing, the words written 100 years ago ring with a poignancy that proves how far we’ve come, and how far we still have to go.
媒体类别 Web Film
长度
首席创意官
执行创意总监
创意总监
创意总监
创意总监
美术指导
文案
广告公司制片
Group Management Director
Account Management Director
战略企划
导演

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