标题 | Sönke Wortmann |
广告公司 | RG WIESMEIER Werbeagentur AG |
广告战役 | Sönke Wortmann |
广告主 | Biss |
品牌 | Biss Homeless Journal |
Posted | 12月 1999 |
产品 | Biss |
行业领域 | 机构/公益组织/非盈利组织 |
广告口号 | Munichs street magazine / Citizens in social distress |
剧情简介 | Biss is a Munich street newspaper; many of the articles are written by homeless people. International celebrities from politics, sports, the arts, and society who live in Munich pose as beggars (with the typical cardboard) on the street. People think: If they can present themselves with this newspaper, I can do (buy) it as well. |
媒体类别 | 杂志 |
市场 | 德国 |
创意总监 | Gudrun Müllner |
联合创意总监 | Joerg Jahn |
文案 | Joerg Jahn |
美术指导 | Martina Schwertlinger |
摄影师 | Niko Schmid-Burgk |
演员/名人 | Sönke Wortmann |