My Latest Work
SEE ALL WORKThe Greenprint (Board)
Fax-4-Kiwiburger (Board)
We Believe
The Rail Ritual (Board)
概要
Gary W. Steele lives by the credo ""love the work you do"", and his enthusiasm shows where it counts most: in his own work, and that of his staff. In June of 1998, Gary was named Managing Director, Bates Retail. In addition, Gary is responsible for the global Wendy?s account as well as the CVS/pharmacy business.
Prior to Bates USA, Gary worked for at the J. Walter Thompson. During this tenure he was responsible for brands/business on Ford Motor Company, Burger King, Lever Brothers, Eastman Kodak, Grand Union Markets, Miller Brewing Company, Reynolds Metals and Ragu Foods.
If you don?t find him in the office, he?s probably shopping a store somewhere!
Skills
- Advertising
- Art Direction
- Creative Direction
- Creative Strategy
- Integrated Marketing
- Logo Design
- Concept Development
- Layout
- Photography
- Marketing Communications
- Digital Marketing
- Brand Development
- Copywriting
- Digital Strategy
- Brand Architecture
- Creative Services
- Marketing Strategy
- Outdoor Advertising
- Marketing
- Graphic Design
- Interactive Advertising
- Illustration
- Digital Media
- Corporate Branding
- Branding & Identity
- Online Advertising
- Architectural...
- Art
- Strategic Communications
- Portrait Photography
- Project Management
- Corporate Identity
- Interactive Marketing
- Brand Management
- 360 Campaigns
- Landscape Photography
- Direct Marketing
- Strategy
- Relationship Marketing
- Visual Communication
- Content Strategy
- Regional Creative...
- photography
- marketing
- Branding
- Direct Mail
- Mobile Marketing
- Typography
- Experience Design
- Brand Awareness
Sector Experience
奖项
- 2024 Spikes Asia
- 2023 Spikes Asia
- 2023 MAD STARS
- 2023 AdForum Business Creative Report
- 2022 Spikes Asia
- 2022 Cannes Lions International Festival of Creativity
- 2022 MAD STARS
- 2021 Cannes Lions International Festival of Creativity
- 2021 D&AD Awards
- 2021 Spikes Asia
- 2021 The One Show
- 2020 MAD STARS
- 2020 The One Show
- 2020 AdForum Business Creative Report
- 2020 ADFEST
- 2020 D&AD Awards
- 2019 CLIO Awards
- 2019 Spikes Asia
- 2017 Spikes Asia
- 2017 Epica Awards
- 2017 ADFEST
- 2016 Spikes Asia
- 2016 Cannes Lions International Festival of Creativity
- 2016 LIA
- 2016 Epica Awards
- 2000 LIA
My Work
SEE ALL WORKMcNuggets
- 品牌:
- McDonald's
- 广告公司:
- DDB Group Aotearoa
Fries
- 品牌:
- McDonald's
- 广告公司:
- DDB Group Aotearoa
Cheeseburger
- 品牌:
- McDonald's
- 广告公司:
- DDB Group Aotearoa
Filet-O-Fish
- 品牌:
- McDonald's
- 广告公司:
- DDB Group Aotearoa
Big Mac
- 品牌:
- McDonald's
- 广告公司:
- DDB Group Aotearoa
If You Seek
- 品牌:
- Tourism New Zealand
- 广告公司:
- DDB Group Aotearoa
Colorsteel
- 品牌:
- Colorsteel
- 广告公司:
- DDB Group Aotearoa
Reason to Trust
- 品牌:
- AA
- 广告公司:
- DDB Group Aotearoa
Positions
Old Age
- 品牌:
- Standard Chartered
- 广告公司:
- TBWA\Singapore
Che Guevara
- 品牌:
- Magnum Photos Fund
- 广告公司:
- TBWA\Singapore
Marylin
- 品牌:
- Magnum Photos Fund
- 广告公司:
- TBWA\Singapore
The Beatles
- 品牌:
- Magnum Photos Fund
- 广告公司:
- TBWA\Singapore
A Different Paris
- 品牌:
- Airbnb
- 广告公司:
- TBWA\Singapore
Stalin
- 品牌:
- Moustaches Make A Difference
- 广告公司:
- TBWA\Singapore
Dali
- 品牌:
- Moustaches Make A Difference
- 广告公司:
- TBWA\Singapore
I am a Regional Creative Director for numerous clients across South East Asia. Providing concepts for large campaigns through to maintaining the creative standard both regionally and locally in Singapore.
Some of the accounts that I have been fortunate to work on during my time at TBWA\Singapore both locally and regionally across Asia are as follows:
Standard Chartered Bank / Visa / Singapore Airlines / Insead / adidas / Michelin / Haagen Dazs / Corona / Pernod Ricard / Proctor & Gamble / Sentosa Integrated Resorts / Hewlett Packard / American Insurance Association / Japan Tobacco International / Barclays Singapore Open / Vivo City / Suntec City / Keppel Land / Resorts World Resorts / Nippon Paint / Energizer / Eveready / Tangs Department Store / ANZ
Some of the accounts that I have been fortunate to work on during my time at TBWA\Singapore both locally and regionally across Asia are as follows:
Standard Chartered Bank / Visa / Singapore Airlines / Insead / adidas / Michelin / Haagen Dazs / Corona / Pernod Ricard / Proctor & Gamble / Sentosa Integrated Resorts / Hewlett Packard / American Insurance Association / Japan Tobacco International / Barclays Singapore Open / Vivo City / Suntec City / Keppel Land / Resorts World Resorts / Nippon Paint / Energizer / Eveready / Tangs Department Store / ANZ
Old Age
- 品牌:
- Standard Chartered
- 广告公司:
- TBWA\Singapore
Che Guevara
- 品牌:
- Magnum Photos Fund
- 广告公司:
- TBWA\Singapore
Marylin
- 品牌:
- Magnum Photos Fund
- 广告公司:
- TBWA\Singapore
The Beatles
- 品牌:
- Magnum Photos Fund
- 广告公司:
- TBWA\Singapore
A Different Paris
- 品牌:
- Airbnb
- 广告公司:
- TBWA\Singapore
Stalin
- 品牌:
- Moustaches Make A Difference
- 广告公司:
- TBWA\Singapore
Dali
- 品牌:
- Moustaches Make A Difference
- 广告公司:
- TBWA\Singapore
Art Director / Creative Director
Johannesburg, 南非
November 2005 - February 2008 (2年3个月)
TOOT-N-SCOOT
Standard Bank 20/20 - Swingball
Be a Bok For a Week 2
- 品牌:
- Sasol Delight
- 广告公司:
- TEQUILA\
Be a Bok For a Week
- 品牌:
- Sasol Delight
- 广告公司:
- TEQUILA\
Art Director
23 Red Advertising London
February 2002 - September 2003 (1年7个月)
Be a Bok For a Week 2
- 品牌:
- Sasol Delight
- 广告公司:
- TEQUILA\
Be a Bok For a Week
- 品牌:
- Sasol Delight
- 广告公司:
- TEQUILA\
Designer
KSDP Pentagraph
October 1999 - February 2000 (4个月)
Education
1990 - 1995 (5年)
