| 标题 | Some signs can't be ignored |
| 广告公司 | Y&R Israel |
| 广告战役 | Some signs can't be ignored |
| 广告主 | JC Decaux |
| 品牌 | JC Decaux |
| 首次发布日期 | 2012 / 1 |
| 行业领域 | 广告与传播 |
| 剧情简介 | Ignoring stop signs is the main cause of car accidents. We wanted drivers to pay more attention to them. We put up ads near junctions to resemble stop signs but with a twist, the hand in the sign was actually giving "the finger". Drivers who saw our ad realized they should pay attention and never ignore a stop sign. |
| 媒体类别 | 户外广告 |
| 首席创意官 | Tzur Golan |
| 执行创意总监 | Sagi Blumberg |
| 执行创意总监 | Roy Cohen |
| 美术指导 | Shira Ronen |
| 文案 | Ido Cohen |
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