| 标题 | Alzheimer ATM |
| 广告公司 | Y&R Argentina |
| 广告战役 | Alzheimer ATM |
| 广告主 | Banco Santa Fe |
| 品牌 | Banco Santa Fe |
| 首次发布日期 | 2016 / 6 |
| 行业领域 | 银行、金融、法律和保险 |
| 剧情简介 | There are more than 35 million people in the world with Alzheimer’s. In Argentina only 10 % of people receive appropriate treatment for this disease. So, Taking advantage that a lot of people pass through the branches of Banco Santa Fe's doors, we made an interactive and innovative activation. Seeking to generate awareness in society on such an important issue, we intervened the ATMs and made them become an unforgettable experience for our clients |
| 媒体类别 | 案例研究 |
| 长度 | |
| 执行创意总监 | Martin Nino Goldberg |
| 创意总监 | Federico Aubone |
| 文案 | Camilo Santander |
| 美术指导 | Alvaro Salazar |
| Chief Agency Producer | Luis Pompeo |
| 客户总监 | Luz Illescas |
| 客户主管 | Macarena Calvis |
| Company production | ORUGA CINE |
| 导演 | Fee Russo |
| 导演 | Martin Levi |
| 执行制片 | Ioni Borisonik |
| General Producer | Ariel Fainholc |
| 剪辑师 | Javier Falchi |
| 后期制作 | Santiago Travi |
| 音乐 | Noroeste |
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