| 标题 | Meet your maker |
| 广告公司 | Saatchi & Saatchi |
| 广告战役 | Whatever you call it |
| 广告主 | Marie Curie |
| 品牌 | Marie Curie |
| 首次发布日期 | 2019 / 11 |
| 行业领域 | 疾病认知、救助机构 |
| 广告口号 | Whatever You Call It, We Should All Talk About It |
| 哲学 | Saatchi & Saatchi London has produced a new campaign for the charity Marie Curie which aims to highlight the way people avoid talking about death and dying by using euphemisms and encourage more people to start a conversation. Most people aren’t comfortable thinking or talking about dying, and the new campaign, ‘Whatever you call it’ uses a series of animations that highlight the many euphemisms (such as Kick the bucket, Pop your clogs and Meet your maker) people use instead of talking about death. |
| 媒体类别 | 平面 |
| 长度 | |
| 音效制作 | Factory Studios |
| 音频后期制作 | Finger Music |
| Business Affairs | Adrian Ash |
| 广告经理 | Meredith Niles |
| 文案 | Ryan Price |
| 文案 | Sarah Heavens |
| 执行创意总监 | Dan Treichel |
| 首席创意官 | Guillermo Vega |
| 美术指导 | Maria Suarez-Inclan |
| 战略企划 | Richard Huntington |
| CSU Director | Rui Ferreira |
| Account Management Team | Laura Battersby |
| Account Management Team | Cassie Allen |
| Account Management Team | Marie Deery |
| 设计师 | Nathan Crawford |
| 媒介公司 | Opticomm |
| 媒介企划 | Nicky Legg |
| 制作公司 | Moth Animation |
| Sound Engineer | Mark Hills |
| 音乐作曲家 | Craig Brown |
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