|标题||Kick the bucket|
|广告公司||Saatchi & Saatchi|
|广告战役||Whatever you call it|
|广告口号||Whatever You Call It, We Should All Talk About It|
|哲学||Saatchi & Saatchi London has produced a new campaign for the charity Marie Curie which aims to highlight the way people avoid talking about death and dying by using euphemisms and encourage more people to start a conversation. Most people aren’t comfortable thinking or talking about dying, and the new campaign, ‘Whatever you call it’ uses a series of animations that highlight the many euphemisms (such as Kick the bucket, Pop your clogs and Meet your maker) people use instead of talking about death.|
|Business Affairs||Adrian Ash|
|CSU Director||Rui Ferreira|
|Account Management Team||Laura Battersby|
|Account Management Team||Cassie Allen|
|Account Management Team||Marie Deery|
|Sound Engineer||Mark Hills|
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