Damian Pincus
创意合伙人 at The Works
Sydney, 澳大利亚
标题Up Your Taco Game 30"
广告公司
广告战役 Up Your Taco Game
广告主 Goodman Fielder
品牌 One Night in Mexico
首次发布日期 2017 / 9
行业领域 预制餐品和脱水方便食品
剧情简介 Australians are being urged to up their taco game in a new ad from One Night in Mexico.

It is the first ad from the brand promoting its range of taco meal kits from Goodman Fielder.

The ad is set to Run-DMC’s classic hip hop track ‘It’s like that’ and shows a group of people breaking it down while making tacos.

The launch campaign is the first from The Works for One Night in Mexico by Goodman Fielder.

Damian Pincus, founder and creative partner at The Works says: “Australians love of Mexican food is outpacing traditional family mealtime favourites and One Night in Mexico is a new alternative for those seeking a contemporary taste of central America. It’s a privilege to be given the opportunity by Goodman Fielder to launch this brand into market and this campaign encourages Aussies to up their taco game in modern and cliché-free way.”

One Night in Mexico is one of the main sponsors of The Bachelorette this year and will be integrated into the show.

Kinda Grange, general manager for Goodman Fielder grocery adds: “We're very proud to launch this Australian innovation into Mexican Foods.
One Night In Mexico was created after seeing an opportunity to bring the exciting, fresh and delicious food experience found in modern Mexican restaurants today into the grocery store, and help make it easy for anyone to make and enjoy at home. We believe One Night In Mexico offers a great way to up your taco game, and enjoy a fresh new take on Mexican at home.”
媒体类别 电视
长度
Soundtrack Run DMC ‘It’s like that’
General Manager
Marketing Manager
Brand Manager
创意合伙人
美术指导
文案
Creative Project Lead
Head of broadcast and content production
剪辑师
制片
制片
制作公司
导演
Casting
媒介公司

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