标题 | The Same Blood |
广告公司 | VML Mexico |
广告战役 | The Same Blood |
广告主 | Special Olympics |
品牌 | Special Olympics Mexico |
Posted | 4月 2019 |
行业领域 | 疾病认知、救助机构 |
剧情简介 | During the International Day of Sport for Development and Peace, Special Olympics Latin America and VMLY&R Mexico launched “The Same Blood,” a film that highlights the valuable contribution of persons with intellectual disabilities to the sport’s world and in our daily lives. The film shares the story of a young boy’s pursuit to follow in his father’s footsteps. Inspired by the sight of future Olympians studying the arts of Judo, we follow the boy as he works to begin his own training in the sport. In the end, we see that his biggest inspiration is his father. |
媒体类别 | 影视 |
长度 | |
Global Chief Creative Officer | Debbi Vandeven |
Chief Executive Officer (CEO) | Hector Fernandez |
首席创意官 | Alexis Ospina |
General Creative Director | Luís “madruga” Enríquez |
创意总监 | Rodrigo Casas |
Copywriting | Ulises Mejía |
美术指导 | Luis "Madruga" Enriquez |
执行制片 | Manolo Cedillo |