标题 | "Faucet Mess Makers" |
广告公司 | Leo Burnett Chicago |
广告战役 | HappiMess |
广告主 | Delta Faucet |
品牌 | Delta Faucet |
首次发布日期 | 2015 / 10 |
行业领域 | 家用电器、家具及园艺工具 |
剧情简介 | Life is messy. But is mess really a bad thing, or is it evidence of a life well lived? Maybe it’s time that people not only celebrate mess, but the people that make the mess: the Mess Makers. In a category that usually avoids talking about messes and instead focuses purely on the end benefit of clean, Delta Faucet is taking a unique approach and embracing the human reality of mess. Delta's new “To The Mess Makers" campaign from Leo Burnett Chicago aims to downplay the negative connotation of mess, and encourage people to embrace a life full of messes, with help from Delta.Set to Vance Joy’s “Mess is Mine,” the new spot, “Faucet Mess Makers,” depicts a series of common scenarios that play out in kitchens, from preparing a messy meal to science projects gone awry, and the ease in which those messes are able to be cleaned with Delta’s Touch2O technology. The TV and print campaign launched on October 25, with the digital, social and PR elements to come in early 2016. |
媒体类别 | 电视 |
长度 | |
制作公司 | Anonymous Content |
执行创意总监 | Charley Wickman |
创意总监 | Jo Shoesmith |
创意总监 | Vince Cook |
创意总监 | Brandan Jenkins |
联合创意总监 | Greg Nobles |
联合创意总监 | Brooke Anderson |
执行制片 | Tom Kerimidas |
制片 | Rena Dusenbury |
导演 | Malcolm Venville |
Other | The Mill Chicago |
剪辑公司 | Beast Editorial |
剪辑师 | Angelo Valencia |
音乐公司 | Creative License |
摄影指导 | Paul Cameron |