标题Card Block (Superhero)
广告公司
广告战役 Power of Thumbs
广告主 St. George Bank Limited
Posted3月 2016
行业领域 银行与金融服务、投资、证券服务
剧情简介 Directed by Photoplay's Scott Otto Anderson, the next instalment of St. George Bank's 'Power of Thumbs' content campaign via Saatchi & Saatchi Sydney, sees the often underrated role of the thumb, especially when it comes to St George's new smart banking app. The new everyday banking app that gives customers unprecedented control of their financial life, right from the palm of their hand (or thumb). Real thumbs are the stars in the next three instalments of the campaign set in a world of miniature sets, including a superhero thumb out to save the world (or so it seems).The content campaign is being delivered online, socially and on phones. 
媒体类别 Web Film
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执行创意总监
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广告公司制片
广告公司制片
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