标题 | The Nervous First Date |
广告公司 | Leo Burnett |
广告战役 | 40th Anniversary in the UK |
广告主 | McDonald's |
品牌 | McDonald's |
首次发布日期 | 2014 / 8 |
行业领域 | 餐馆与快餐 |
哲学 | As the restaurant chain celebrates 40 years in the UK, the campaign sets to remind people that McDonald’s has been there in the background of many moments all through their life. The campaign looks back at some of these moments, choosing those that are timeless, which we can all relate to and reminisce about, regardless of age. Moments that are charming, funny, touching or poignant. Moments that are happy and moments that are sad. Moments that are big - such as passing your driving test or having your first child. Moments that are smaller and every day - like having a natter with friends. |
媒体类别 | 电视 |
长度 | |
后期制作 | MPC LDN |
制作公司 | Rattling Stick |
广告经理 | Alistair Macrow |
广告经理 | Stephen Hill |
美术指导 | Ed Morris |
文案 | Ed Morris |
文案 | Andy Drugan |
美术指导 | Andy Drugan |
电影电视 | Henri Pulla |
后期制作 | Leianna Campbell |
剪辑公司 | Cut and Run London |
剪辑师 | Eve Ashwell |
制作公司制片 | Kelly Spacey |
导演 | Pete Riski |
灯光主管/照明 | Jean-Noel Mustonen |
媒介企划 | Kathryn Armstrong |
媒介企划 | Chloe Grainger |
客户企划 | Josh Bullmore |
客户企划 | Sarah Sanford |
执行创意总监 | Justin Tindall |
创意总监 | Adam Tucker |
创意总监 | Matt Lee |
创意总监 | Peter Heyes |