| 标题 | James and Wilf |
| 广告公司 | Cheil London |
| 广告战役 | James Corden and his alter ego Wilf launch Samsung Galaxy |
| 广告主 | Samsung |
| 品牌 | Samsung Mobile |
| 首次发布日期 | |
| 行业领域 | 手机与寻呼机 |
| 剧情简介 | Forget about pre-order day for the Apple Watch. It's also launch day for the Samsung Galaxy S6 and S6 Edge, which means ads for the smartphone are rolling out all over the world. |
| 哲学 | The two most notable spots come from Cheil U.K. and 72andSunny for the U.K. and global markets, respectively. The Cheil spot stars James Corden twice over—as himself and his alter ego, an obnoxious commercial director named Wilf Meltson. It's the kind of self-aware celebrity-pitchman work we've seen a lot lately, even if Corden doesn't get as self-hating or downright scornful as Neil Patrick Harris or Ricky Gervais. The two most notable spots come from Cheil U.K. and 72andSunny for the U.K. and global markets, respectively. The Cheil spot stars James Corden twice over—as himself and his alter ego, an obnoxious commercial director named Wilf Meltson. It's the kind of self-aware celebrity-pitchman work we've seen a lot lately, even if Corden doesn't get as self-hating or downright scornful as Neil Patrick Harris or Ricky Gervais. |
| 媒体类别 | 电视 |
| 长度 | |
| Grade | Absolute Post |
| Editorial Company | Whitehouse Post |
| Sound Mix | Wave Studios |
| COO | Matt Pye |
| Business Director | Andrew Boatman |
| 客户经理 | Fraser Campbell |
| Head of TV and Content | Nana Bempah |
| Production Assistant | Claire Sharp |
| Global Chief Creative Officer | Malcolm Poynton |
| 创意总监 | Jim Eyre |
| 美术指导 | Jim Eyre |
| 创意总监 | Dave Newbold |
| 文案 | Dave Newbold |
| 制作公司 | Fulwell 73 Production |
| 制作公司 | RadicalMedia |
| 导演 | Rosey |
| 执行制片 | Ben Schneider |
| 制片 | Tommy Turtle |
| DP | Colin Watkinson |
| 制作设计师 | Tom Foden |
| 剪辑师 | John Smith |
| Assistant Editor | Gary Bowyer |
| 执行制片 | Kayt Hall |
| 制片 | Antonia Porter |
| 制片 | Belinda Grew |
| Flame Operator | Dave Smith |
| Color Correct | Matt Turner |
| Mix | Ed Downham |
| 制片 | Rebecca Boswell |