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About Wunderman Thompson South Asia

Wunderman Thompson South Asia Group provides integrated communication solutions to its clients through its network across India (New Delhi, Mumbai, Kolkata, Chennai, Hyderabad and Bangalore), Sri Lanka and Nepal. The group includes Wunderman Thompson, Contract Advertising, ADK-Fortune and Mirum. With a reach of over 1000 employees in over 18 offices across three countries, we work with some of the most well-known and ambitious Indian and global brands, supporting them across data-driven communications, experiences and platforms. In a fast-changing communication environment Wunderman Thompson is committed to staying ahead of the curve by adding new skill sets, building new capabilities and collaborating with partner companies to offer the best business solutions to our clients.
 
For more information, please visit us at www.wundermanthompson.com and follow Wunderman Thompson South Asia on our social channels via Twitter,  Facebook, LinkedIn, and YouTube.
 
About Wunderman Thompson
At Wunderman Thompson we exist to inspire growth for ambitious brands. Part creative agency, part consultancy and part technology company, our experts provide end-to-end capabilities at a global scale to deliver inspiration across the entire brand and customer experience.  
 
We are 20,000 strong in 90 markets around the world, where our people bring together creative storytelling, diverse perspectives, inclusive thinking, and highly specialized vertical capabilities, to drive growth for our clients. We offer deep expertise across the entire customer journey, including communications, commerce, consultancy, CRM, CX, data, production and technology.
 
Wunderman Thompson is a WPP agency (NYSE: WPP).   
 
 
For further queries, please contact:
Rohini Saldanha, Director – Corporate Communications, South Asia
Wunderman Thompson
Email: Rohini.saldanha@wundermanthompson.com

Latest News

Wunderman Thompson Kolkata wins CenturyPly account for Corporate & Panel division

fter a multi-agency pitch, Wunderman Thompson Kolkata, has won the CenturyPly account for the Corporate & Panel division. In addition to Corporate, the mandate covers ply, board and a few other lines of business. 

 

The multi-agency pitch process began on 3rd October, last year - a day after Gandhiji’s birthday. Quite befitting considering the fact that CenturyPly is a completely home grown, Made in India brand. The pitch took place over 2 days just before Christmas last year followed by an extended post pitch process involving evaluation of agencies on several parameters by the client, including team structure and Turn Around Time.

 

The result of the pitch was announced only recently. Wunderman Thompson will commence work on the CenturyPly account from 1st July.

 

Incidentally, J. Walter Thompson, now Wunderman Thompson had given birth to the CenturyPly tagline Sab Sahe Mast Rahe, way back in 2006. The tagline has become so inextricably linked with the brand that CenturyPly continues to use it even today.

 

Commenting on the appointment of the new agency, Keshav Bhajanka, Executive Director, CenturyPly, said, “We were looking for an agency who can refresh the image of the CenturyPly brand and add further momentum to brand building efforts. With the strength of its creative team and years of experience in handling various brands in the building materials category, Wunderman Thompson is poised to infuse further creative energy into the CenturyPly brand.”

 

Commenting on the win, Vijay Jacob Parakkal, Senior VP & Managing Partner, Wunderman Thompson, Kolkata, said, “JWT, now Wunderman Thompson, had created one of the most memorable campaigns ever for CenturyPly many years back. The  Sab Sahe Mast Rahe campaign tagline created by us continues even today.  For us, the return of this iconic brand to Wunderman Thompson feels like a homecoming of sorts. We are thrilled to have them back and we eagerly look forward to partnering them in their next phase of growth with our added creative, technology and data capabilities.”

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