标题45 years of controversy, 5 times fewer casualties (en)
BriefSeat belt use, helmet use, sober driving … Today these safety habits seem self-evident to everyone, but that wasn't always the case. This film digs through historical video archives that show the ongoing misconceptions and unhappiness of the French public, who have all too often resisted new safety measures, forgetting that Sécurité Routière's sole concern has always been the preservation of their lives and that of their loved ones.
广告公司
广告战役 45 controversial years, 5 times less deaths
广告主 Délégation à la sécurité routière [ex Direction de la Sécurité et de la Circulation Routières (DSCR)
品牌 Direction de la Sécurité et de la Circulation

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Posted1月 2019
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