Critical Mass

互联网及数字媒体全服务广告公司

Calgary, 加拿大

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1011 9th Avenue SE Suite 300
Calgary Alberta T2G 0H7
加拿大

驾车线路

电话: 403 262 3006

电子邮箱:

网址: www.criticalmass.com

Social:

Dianne Wilkins

Chair

Chris Gokiert

Chief Executive Officer

Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

John McLaughlin

Chief Operating Officer

Diane Heun

Executive Vice President, Business Development

Basic Info

核心能力: 广告/全方位服务/整合传播, 移动通讯营销, 社交媒体营销, 电子商务, 搜索引擎优化, Web Design, 营销/创意服务, Experiential, 品牌内容/娱乐, 市场研究/咨询, 营销技术/分析, 媒介购买/企划, Design, 视觉/声音识别, Branding/Celebrity endorsement, 战略与策划

成立年份: 1996

员工: 1500

奖项: 27

创意作品: 45

成立年份: 1996

员工: 1500

奖项: 27

创意作品: 45

客户: 16

Critical Mass

1011 9th Avenue SE Suite 300
Calgary Alberta T2G 0H7
加拿大

驾车线路

电话: 403 262 3006

电子邮箱:

网址: www.criticalmass.com

Dianne Wilkins

Chair

Chris Gokiert

Chief Executive Officer

Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

John McLaughlin

Chief Operating Officer

Diane Heun

Executive Vice President, Business Development

Hey, Amazon from Critical Mass

Oct 23, 2017

Working with the Calgary Economic Development office, they launched a campaign to persuade Amazon to choose Calgary as the location for their second headquarters (HQ2).

Critical Mass plastered Seattle with large-scale billboards and street art written in chalk with playfully provocative copy like, "Hey, Amazon. We’d change our name for you. Calmazon? Amagary? Love, Calgary" or "Hey, Amazon. We have 10 ski resorts. Super close. Even you can't move mountains. Love, Calgary". One of the billboards is placed directly outside of Amazon's downtown corporate office with the phrase, "Hey, Amazon. Not saying we'd fight a bear for you... but we totally would."

There are ~200 public displays scattered around Seattle, mainly on the Amazon campus, along with print and digital ads.

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Social:

Dianne Wilkins

Chair

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Chris Gokiert

Chief Executive Officer

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Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

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John McLaughlin

Chief Operating Officer

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Diane Heun

Executive Vice President, Business Development

Basic Info

成立年份: 1996

员工: 1500

奖项: 27

创意作品: 45

客户: 16

成立年份: 1996

员工: 1500

奖项: 27

创意作品: 45

客户: 16

Dianne Wilkins

Chair

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Chris Gokiert

Chief Executive Officer

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Grant Owens

Chief Strategy Officer

Lee Tamkee

Chief Financial Officer

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John McLaughlin

Chief Operating Officer

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Diane Heun

Executive Vice President, Business Development

Hey, Amazon from Critical Mass

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