标题Ready for Sport: The Anthem
广告公司
广告战役 Ready for Sport: The Anthem
广告主 adidas
品牌 adidas
首次发布日期 2020 / 8
行业领域 休闲与运动设备
广告口号 Ready For Sport
剧情简介 Now that sport is back, we won't waste these chances. Our opportunities will come, and we will be ready. #ReadyForSport
哲学 adidas' READY FOR SPORT hyper-relevant episodic sports series launched at the start of what would become a 3-month global lockdown period during a global pandemic and amid racial injustice.
结果 Since the campaign launched in March this year, adidas has engaged over 3,000 athletes and artists to support the hearts, minds and bodies of the community. With a 300% spike in social conversation following the announcement that team sports would be returning, ‘The Anthem’ is the culmination of the Ready for Sport story so far and seeks to inspire the community, sparking feelings of joy and optimism for what lies ahead.
媒体类别 电视
长度
市场 南非, 墨西哥, 哥伦比亚, 中国, 日本, 法国, 德国, 英国
更多信息 https://www.adidas.co.uk/readyforsport?cm_mmc=AdieSEM_Google-_-adidas-DSA-RLSA-_-All%20webpages-_-DYNAMIC%20SEARCH%20ADS&cm_mmca1=UK&cm_mmca2=b&ds_kid=39700047202119174&gclid=CjwKCAjwk
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