• 公司类别

  • 直销/电话营销/数据库营销/客户关系管理

公司哲学与竞争优势

Havas CX helia is part of the global Havas CX network which is made up of +1,800 CX specialists across 26 Villages in 19 countries combining the power of rich insights, user-centric technology and experience-led design to transform business performance for our clients and partners.

We have the spirit of a start-up, but the scale of a network with all the advantages and resources you need, alongside the mindset, approach, and agility of a creatively driven independent.

We have a long and rich heritage in CRM and loyalty, and this has given us a firmly rooted belief that combining data, technology, strategy, and creativity enables us to connect people to brands in a meaningful way. We also leverage UI, UX, data and technology to design and build meaningful digital customer experiences for brands and their customers. We put users at the heart of the work, by using data to make journeys that truly answer people’s needs and carve a meaningful role in their lives.

Havas CX helia was shortlisted for Campaign's Customer Engagement Agency of the Year in both 2019 and 2021. 

网络介绍

Founded in 1835, Havas Group is one of the most integrated advertising and communications networks globally, with a talent pool of 21,000+ across 100 countries. We operate under one P&L, with a shared way of working and with one single mission across our group. Headquartered in Paris, Havas operates through three business units, Havas Media Group, Havas Creative Group and Havas Health & You to optimise synergies and further reinforce Havas’ position as the most integrated of all of the major holding companies. Within Havas Creative Group sits the newly created CX Network and global production hub Havas Studios. We operate under one P&L as a private company, with one shared way of working and leadership, and with one single mission across our group. 

联系方式

人员

广告战役

奖项

奖项	荣誉	类别	品牌	年份
DMA Awards	Silver	Best Customer Acquisition Campaig	Toolstation	2021
DMA Awards	Silver	Best Use of Data & Insight	Toolstation	2021
DMA Awards	Silver	Best Use of Mail	Toolstation	2021
DMA Awards	Gold	Best B2B	Toolstation	2021
Campaign Agency of the Year	Runner up	Customer Engagement Agency of the Year		2019

客户

广告主	品牌	行业领域	作品类别	起始时间
adidas	adidas	户外运动与体育服装	互动 直邮	2015
Aston Martin - AMF1	Aston Martin	运动队、体育活动	互动	2020
Barclays Bank	Barclaycard	银行、金融、法律和保险
Cancer Research UK	Cancer Research UK	慈善机构、基金、志愿者
Comparethemarket.com	Compare the Market	银行、金融、法律和保险		2018
Department for Education	Department for Education	其他	互动	2018
Diageo	Diageo	含酒精类饮料	互动
Easyjet	Easyjet	航空公司、机场、铁路、公交、渡轮和邮轮运输	互动
English Heritage	English Heritage	慈善机构、基金、志愿者	互动
Gap Inc.	Gap	服装
Lloyds Banking Group	Lloyds, Halifax	银行与金融服务、投资、证券服务	互动	2019
Maersk	Maersk, Twill	商业服务	互动	2018
Organix	Organix	食品	互动
Pets at Home	Pets at Home	宠物食品、宠物保健产品及服务
Royal Canin	Royal Canin	宠物食品、宠物保健产品及服务		2020
Royal Mail	Royal Mail	邮政、快递及送货服务	互动
Starbucks Coffee	Starbucks	餐馆与快餐		2018
Subway	Subway	餐馆与快餐
Tesco	Tesco	百货公司、超市	互动
The Open University	The Open University	机构/公益组织/非盈利组织	影视 互动	2019
The Royal British Legion	The Royal British Legion	机构/公益组织/非盈利组织	互动	2019
Toolstation	Toolstation	家用电器、家具及园艺工具	互动	2020
Travis Perkins	Travis Perkins	消费者及公共服务	互动	2021
Unilever	Dove	护肤产品
Trenitalia, FirstGroup	First Great Western, First Trenitalia, Transpennine Express	公共交通		2020
Volvo	Volvo	中型车	互动