标题 | Adoption Test |
广告公司 | BETC HAVAS |
广告战役 | Adoption Test |
广告主 | Qualitá |
品牌 | Qualitá |
Posted | 9月 2020 |
行业领域 | 动物权利、安全及收养 |
剧情简介 | Based on trend that shows pets being treated as children, we created for Qualitá, in partnership with animal protection institutions, a digital tool to give visibility to dogs and cats abandoned to find a home. The idea is to play with the couples' curiosity in discovering the face of a future child, but surprise them with a pet for adoption. |
媒体类别 | 案例研究 |
创意总监 | Laura Azevedo |
创意总监 | Romolo Megda |
文案 | Bruno Ramalho |
美术指导 | Felipe Pires |