Basic Info

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 搜索引擎优化, 营销/创意服务, 品牌内容/娱乐, 市场研究/咨询, 营销技术/分析, 媒介购买/企划, 品牌/产品开发, 战略与策划, 保健, 金融, 技术, 在线服务, B to B, 零售, 娱乐, 美容、时装、奢侈品, 旅行和旅游, 消费者

成立年份: 1998

网络:

员工: 1000

奖项: 15

创意作品: 20

客户: 15


Contact Information

275 Gongdeok-dong Mapo-gu
Seoul 121-721
韩国
电话: (+82) 2 3782 6813
电子邮箱:
核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 搜索引擎优化, 营销/创意服务, 品牌内容/娱乐, 市场研究/咨询, 营销技术/分析, 媒介购买/企划, 品牌/产品开发, 战略与策划, 保健, 金融, 技术, 在线服务, B to B, 零售, 娱乐, 美容、时装、奢侈品, 旅行和旅游, 消费者

成立年份: 1998

网络:

员工: 1000

奖项: 15

创意作品: 20

客户: 15

iCrossing

275 Gongdeok-dong Mapo-gu
Seoul 121-721
韩国
电话: (+82) 2 3782 6813
电子邮箱:

About the Agency iCrossing

The Marketing Agency for a Modern World.

iCrossing is an integrated and independent agency that delivers strategically-led creative and content, media, technology, and commerce solutions. Our mission is to help ambitious marketers turn brand potential into business performance.

We deliver performance brand marketing, which harmonizes brand strategy, creativity, and storytelling with the power of data, technology and performance marketing. Our expertise in creative, content, media, technology and commerce, coupled with our business outcome-focused solutions, seems to be an ideal fit for modern marketers who need long-term brand growth and consumer engagement, while increasingly focusing on accountability, delivering immediate business results and more impactful marketing ROI.

Additionally, iCrossing is unique in that we’re owned by Hearst. Hearst’s privately-held status enables long-term planning and independence of action. And as an agency within a global media, content and entertainment leader, we have access to the most valuable ingredients for effective marketing: insights, talent, and audiences. There is a tremendous value that we can unlock for clients within Hearst. 

语言

英文, 西班牙文, 法文, 德文, 中文, 韩文

公司哲学与竞争优势

Every solution we create starts with the premise that B2C marketing is over.

We live in a consumer-to-business (C2B) economy where consumers are in control of their own individual brand and marketing experiences. In this age of empowered consumers, where consumers lead and your brand must follow, the shift from a product-centric approach and brand-driven touchpoints to consumer-driven touchpoints is redefining the rules of success. Our job is to shift brand behavior to help clients thrive in this new reality.

iCrossing helps brands win by planning around people, not products. We specialize in designing people-centric media, content, and experiences. The role of a brand is to facilitate and fuel your customers’ interests, needs, passions and behaviors – which ensures that brands engage in a way that makes an emotional connection and powers business growth.

iCrossing aligns brands with the interests, needs, and passions of consumers. Simply put, we help brands engage on consumers’ terms. We believe a brand’s success lies in its ability to authentically connect to and amplify what customers are interested in - rather than disrupt. 

网络介绍

iCrossing is unique in that we’re owned by Hearst, the global media, content and entertainment leader.

Hearst’s privately-held status enables long-term planning and independence of action. And as an agency within a media company, we have access to the most valuable ingredients for effective marketing: insights, talent, and audiences.

While we remain “buyers” and not “sellers” from a media perspective and take an independent, unbiased approach to the media landscape, there is a tremendous value that we can unlock for clients within Hearst. iCrossing adds the power of Hearst to our solutions - including our rich data, quality content, editorial expertise and category experience. 

近期作品

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客户

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品牌: Avon

类别: 化妆品、美容产品及香水

品牌: Blue Cross Blue Shield

类别: 保健与医药产品

品牌: Federal Mogul

类别: 汽车

品牌: PetSmart

类别: 百货公司、超市

品牌: AAA

类别: 运输、旅行及旅游

品牌: Beam Inc.

类别: 含酒精类饮料

当地机构

US-based locations: New York, NY., Reston, VA., Chicago, IL., Dallas, TX., Los Angeles, CA., Scottsdale, AZ., San Francisco, CA. 

Non-US locations: Mexico, Argentina, Brazil, Chile, U.K., Germany, Italy, China, India, Korea 

行业机构

American Association of Advertising Agencies (AAAA)
Direct Marketing Association (DMA)
Internet Advertising Bureau (IAB)
Search Engine Marketing Professional Organization (SEMPO) (SEMPO)