Contact Information

180 5th St., Suite 200
Huntington Beach California 92648
美国
电话: (+1) (714) 392-0054
电子邮箱:

Tim Fuhrman

Tim Fuhrman

Head of Business Development

电话: 714-392-0054

Cindy Scott

Cindy Scott

SVP, Strategy

电话: (+1) 334-244-9933


Basic Info

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 电子商务, 搜索引擎优化, 营销/创意服务, 购物者营销/销售点营销/销售促销, 直销/电话营销/数据库营销/客户关系管理, Experiential, 品牌内容/娱乐, 市场研究/咨询, 营销技术/分析, 媒介购买/企划, 事件营销/活动赞助, 品牌/产品开发, 包装/设计, Design, 战略与策划, 保健, 零售, 娱乐, 美容、时装、奢侈品, 消费者

成立年份: 2009

员工: 430

奖项: 17

创意作品: 136

客户: 15

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 移动通讯营销, 社交媒体营销, 电子商务, 搜索引擎优化, 营销/创意服务, 购物者营销/销售点营销/销售促销, 直销/电话营销/数据库营销/客户关系管理, Experiential, 品牌内容/娱乐, 市场研究/咨询, 营销技术/分析, 媒介购买/企划, 事件营销/活动赞助, 品牌/产品开发, 包装/设计, Design, 战略与策划, 保健, 零售, 娱乐, 美容、时装、奢侈品, 消费者

成立年份: 2009

员工: 430

奖项: 17

创意作品: 136

客户: 15

INNOCEAN USA

180 5th St., Suite 200
Huntington Beach California 92648
美国
电话: (+1) (714) 392-0054
电子邮箱:
Tim Fuhrman

Tim Fuhrman

Head of Business Development

电话: 714-392-0054

Cindy Scott

Cindy Scott

SVP, Strategy

电话: (+1) 334-244-9933

Wienerschnitzel Continues Monthly Sales Increases Since Introduction of “The Delicious Crew” Advertising Campaign by INNOCEAN USA New TV Ad Debuts October 26, Launching “Tater Scoops”

Since the introduction of a new advertising campaign featuring “The Delicious Crew”, Wienerschnitzel has outpaced the QSR industry with month over month same store sales increases. The campaign, developed by agency-of-record, INNOCEAN USA launched this past April.

 

Bringing to life a passion and enthusiasm for hot dogs are the characters of Todd and Lisa, “The Delicious Crew”. INNOCEAN’s creative team developed them as representatives of the millions of hot dog enthusiasts out there.  “Presidents” is the 4th spot in the campaign. It debuts Monday, October 26, introducing “Tater Scoops,” scoop-shaped French fries that have never been seen before. Todd, being Todd, expresses his delight with the new product in only the way he can – over the top.

 

LINK TO VIEW “PRESIDENTS”

 

Based on response from customers – by visits and purchases at Wienerschnitzel restaurants, and through social media interactions, INNOCEAN has truly captured America’s love for the hot dog and for “The Delicious Crew.”  A major part of the success and popularity of the campaign certainly comes from bringing to life Lisa and Todd at work and their playful, if not hilarious, banter.

 

“INNOCEAN has really hit a home run with this campaign, and our sales truly reflect that,” states Doug Koegeboehn, Chief Marketing Officer for Wienerschnitzel. “Their team really gets what our brand is all about and what our loyal customers are looking for. We’re fun, affordable and most importantly… delicious!”

 

Barney Goldberg, INNOCEAN’s Executive Creative Director exclaims that “nobody embodies Wienerschnitzel’s enthusiasm better than Todd. When we thought about showing the world new and upgraded French fries, we knew the opportunity was for Todd to engage in typical Todd fashion, because he clearly loves himself some potatoes.”

 

The campaign launches in all Wienerschnitzel markets, including:  Los Angeles, San Francisco, San Diego, Sacramento, Bakersfield, Fresno, Palm Springs, Redding, Monterey, Salt lake City, Reno, Las Vegas, Phoenix, Tucson, Yuma, Albuquerque, El Paso, Lubbock, Amarillo, Austin, Beaumont, Corpus Christi, Houston and San Antonio. 

 

Hungry Man is the production team for the ad series, directed by Dave Laden.