标题FJ Rebranding
广告公司
广告战役 FJ Rebranding
广告主 Footjoy
品牌 FootJoy
Posted3月 2019
行业领域 运动服装
问题 FootJoy is been dominating the Golf for years. However, new brands are added to the shopping list of golf enthusiasts. Brand with significant marketing budgets and powerful reputations. FootJoy needed to modernize its image through rebranding and new marketing campaign to speak to the new golf enthusiasts.
结果 Apparel sales up 26% since campaign launch.

FJ DNA and Hyperflex shoe inventory sold out within months of launch.

媒体类别 影视
长度

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