April 26, 2013
We all have creative potential; our job as parents and teachers is to help kids fulfill it. RAPP NY spent the day with four talented children who got to peek into the daily lives of their parents at work. The future advertising pros started with an assignment to create an advertisement fo… 阅读更多
April 18, 2013
For decades, television was the most coveted medium for advertisers. Then came the Internet, offering a more targeted ad platform. And now there’s mobile. Today, possessing a Smartphone is almost a necessity, making the web readily accessible anywhere, anytime. This presents a unique a… 阅读更多
April 17, 2013
Mobile Internet devices will outnumber humans this year with the number of smartphones, tablets and laptops in use expected to exceed 7 billion — the world’s current population. This technology, with its constant connectivity and anywhere-anytime accessibility, makes many aspects… 阅读更多
March 20, 2013
We are excited to announce that RAPP has been awarded the Silver Digital Advertising and Social Media Los Angeles ADDY Award for its digital product launch and Facebook application in support of the launch of Nescafé® Memento™! The ADDY® Awar… 阅读更多
March 4, 2013
Have you ever heard of the cabbage soup diet or the grapefruit diet? Do-it-yourself diets have recently become even more popular on the Internet, since just about anyone can post their new diet concepts online; but does that make this information safe? Jazmin Correa, Senior Planner at RAPP, … 阅读更多