Insights from TBWA\Worldwide

This year’s Edges explore a fresh take on reality, sex, wealth, and everything in between Today Backslash, the cultural intelligence unit of TBWA\Worldwide, released its annual glossary of Edges. More than a trend report, Edges are defined as meaningful cultural shifts that have the scale a… 阅读更多

TBWA\RAAD today announced the appointment of Rafael Lavor as it new Head ofStrategy.  Lavor will be responsible for leading the agency’s planning team and its strategy discipline in the region, across all clients and brands.  This appointment signals continued investment in strategy and pla… 阅读更多

TBWA\Worldwide today announced the appointment of Ben Williams as global chief creative experience officer. Williams joins the TBWA collective to set the vision for TBWA’s global creative product, unlocking the power of creativity to push the boundaries of brand experience. Williams joins f… 阅读更多

TBWA\RAAD today announced the appointment of Marianne Sargi to the role of Head of Production, effective immediately.Marianne will work closely with the production team at TBWA\RAAD to drive integrated productions for the agency’s clients across the Middle East, including brand campaigns, co… 阅读更多

TBWA\Worldwide - 13 TBWA panel presentations in the running for SXSW 2022 阅读更多