| 标题 | #Firstworldproblems |
| 广告公司 | DDB Worldwide |
| 广告战役 | #Firstworldproblems |
| 广告主 | WATERisLIFE |
| 品牌 | WATERisLIFE |
| 首次发布日期 | 2012 |
| 行业领域 | 慈善机构、基金、志愿者 |
| 剧情简介 | DDB New York launched an attempt to eliminate rathe than promote the #Firstworldproblems hashtag. |
| 哲学 | To eliminate a hashtag in which voices of somewhat calous concerns of those living in wealthy industrialized countries. |
| 结果 | In the first few days, the film on YouTube received over one million views, coupled with a significant increase in donations to the organization |
| 媒体类别 | 社交媒体 |
| 长度 | |
| Agency | DDB New York |