Insights from Serviceplan Group

To coincide with the International Day Against Homophobia on 17th May, Vangardist Magazine and Mauthausen Memorial partner with the Serviceplan Group on #PinkTriangleIssue. 80 years after homosexual men were branded with pink triangles on their striped prison clothing and tortured in concent… 阅读更多

Press Release Serviceplan Group Jumps to Number 22 in AdAge Agency Report Global Ranking Accelerated Internationalization pays off for Serviceplan Group, who enter Top 25 of AdAge’s Gross Income Ranking 2018 Munich, May 2nd, 2018 — Twelve years have passed since Florian Haller, CEO of Servic… 阅读更多

Serviceplan Italy supports ABIO, an Italian association for children in hospital, and Italian food brand Opera, with creative campaign including creation of interactive book ‘Libro Abio’. For some children, going into hospital is like going to another planet, they face a lot of new situation… 阅读更多

In ‘MINI Means Power’, a new campaign from Serviceplan Poland and local MINI dealership from Łódź, the gender stereotype of the MINI being a car exclusively for women is turned upside down. Since its iconic status was cemented in the 60s with images of fashionable women in the driving seat, … 阅读更多

Inaugural campaign from Serviceplan France after winning the Cash Convertors account injects humour into the experience of selling much-loved possessions.  In 2 new spots titled ‘Siamese Twins’ and ‘Childbirth’, Serviceplan France Creative Director Daniel Perez gives a surreal twist to the n… 阅读更多