Serviceplan Group Insights

Serviceplan’s most successful year to date at NYF includes 3 special industry awards as well as 3 Grand Prix, 10 gold, 12 Silver and 8 Bronze 阅读更多

German Basketball Teams ‘White Wings’ and ‘Depant GIESSEN 46ers’ exchange jerseys in an anti-racist statement marking International Week Against Racism 阅读更多

The new Munich House of Communication opens its doors – an individual and unconventional move to a new office that people actively want to spend time in 阅读更多

Serviceplan Innovation and Dot Incorporation continue their innovative collaboration with the Dot Go app, a community-driven platform that recognises objects and connects these to specific actions. Dot Go helps the visually impaired to navigate the world, find objects and automate daily task… 阅读更多

The continuation of this fruitful partnership promises to tap into new audiences in the Middle East region during the auto transformation. 阅读更多

In the course of the last 100 years, Alessi has become a leading exponent of the ‘Italian Design Factories’, whose activity is focused on design as a creative discipline of artistic and poetic matrix. 阅读更多

Serviceplan’s global CCO Alexander Schill reflects on the group’s 50th anniversary. 阅读更多

This Christmas, PENNY is inviting adults to revisit their childhood. Christoph Everke, Creative Managing Director of Serviceplan Campaign gave us some insight about the campaign. 阅读更多

Climate concerns, the shift to electric, sharing versus owning – all of these are impacting the way car brands communicate. We spoke to some of those who are driving the change. 阅读更多

With EUR 442 million the global agency fees increased by 7% compared to the previous year and is thus well above the average growth in the agency sector.  阅读更多