Serviceplan Group Insights

Around 800 CMOs from 11 countries shared their industry forecasts for 2024 in a joint survey by Serviceplan Group and the University of St.Gallen. Although the outlook for the upcoming year is mixed a... 阅读更多

Près de 800 CMO de 11 pays ont fait part de leurs prévisions pour 2024 dans le cadre d'une enquête menée conjointement par Serviceplan Group et l'université de Saint-Gall. 阅读更多

  London International Awards (LIA) have crowned Serviceplan Group Global Independent Network of the Year and Global Independent Agency of the Year. The most awarded campaign from Serviceplan Group is AIZOME WASTECARE™, which won a coveted Grand Prix as well as 2 Gold, 2 Silver and 2 Bronze … 阅读更多

  The Polish Association of the Deaf and the marketing and technology group, Group One (part of Serviceplan Group), launch joint venture business aimed at assisting companies, brands, and communities of people with disabilities in their effective fight against all forms of exclusion. 阅读更多

  The integration of the top-tier Spanish media agency, Equmedia, into Europe’s biggest independent Communication Group emphasises the Serviceplan’s commitment to expanding its international reach. 阅读更多

Lufthansa has reassigned its creative budget. Serviceplan, House of Communication Munich, won the tender and will be responsible for the worldwide marketing communication of the Lufthansa brand. Luft... 阅读更多

  Plan.Net Group, an independent internationally operating partner for digital experience and technology services based in Germany, and a part of Serviceplan Group, have announced the launch of Plan.Net TechNest India. 阅读更多

  The Serviceplan Group, incorporating agency brands such as Serviceplan, Mediaplus, and Plan.Net, reported a fee revenue of 739 million euros for the fiscal year 2022/2023 ending in June 2023. This... 阅读更多

  Nagel moves to leadership role at Serviceplan Make from his previous position of Creative Managing Director at Serviceplan Campaign in Munich. 阅读更多

Germany’s Serviceplan Group recently strengthened its position in the US by creating Serviceplan Americas. Andrew O’Dell and P.J. Pereira of the agency Pereira O’Dell were appointed leaders of the new entity. To add further creative muscle, the group took a minority stake in hotshot agency L… 阅读更多