标题Dyslexia Unetided
广告公司
广告战役 Dyslexia Unetided
广告主 Gruner + Jahr AG & Co
品牌 Stern.de
首次发布日期 2021
行业领域 在线新闻、传媒和信息
剧情简介 1 in 5 peple is dislexic. however, thy are often viewed les intelligent based on inabilletyto spell properly. this is despite there beeing sucsessful wrigthers CEOs and nobel oriats. In the mainstreem media dislexia is usualy etided out.Dislexia Unetided is an inishative to make dislexia more visable. lanched by me, Kai West Schlosser, an artdirector living with dislexia.on dislexia awarnesday 2021 germanys leading magazine stern publisged an artikle full of spelling errors for the fist time in its 70 years. my storry, my perspective, unetided. Starting with print and digital, my story was on TV and podcast.- Top article online on stern 4 days in a row.- 37+ Milion contacts- 500+ mesiges form suporters – dislexics and non dislexics alike- nominated for the Axel Springer jurnalistic yung talent awardThe overwelming response led to a websigth – Dislexia-Unetided.org — where peple culd lern more and join the campanje.
媒体类别 案例研究
长度
摄影指导
剪辑师
执行创意总监
执行创意总监
Developer
Global Chief Creative Officer
Senior Copywriter
Author / Art Director
Director & Motion Designer
Editor-in-Chief
Editor-in-Chief
制作公司
Intern Art
Intern Art
Intern Copy
Junior Art Director
Junior Art Director
Junior Copywriter
Managing Designer
Press officer
Visual Operator

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