Contact Information

1801 13th Street Suite 400
Boulder Colorado 80302
美国
电话: (+1) 303.381.6400
电子邮箱:
网址:

Basic Info

核心能力: 互联网及数字媒体全服务广告公司, 营销/创意服务, 市场研究/咨询, 媒介购买/企划, 品牌/产品开发, 包装/设计, Design, 视觉/声音识别, 战略与策划, B to B

成立年份: 1984

员工: 135

奖项: 19

创意作品: 44

客户: 43

核心能力: 互联网及数字媒体全服务广告公司, 营销/创意服务, 市场研究/咨询, 媒介购买/企划, 品牌/产品开发, 包装/设计, Design, 视觉/声音识别, 战略与策划, B to B

成立年份: 1984

员工: 135

奖项: 19

创意作品: 44

客户: 43

Sterling-Rice Group

1801 13th Street Suite 400
Boulder Colorado 80302
美国
电话: (+1) 303.381.6400
电子邮箱:
网址:

About the Agency Sterling-Rice Group

Sterling-Rice Group (SRG) is a consultancy and full-service advertising agency that drives growth through the entire product cycle: Insights, Innovation, and Activation.

At our core, we are solutionists, people who love solving problems. As a full-service agency and world-renowned consultancy in one, we are uniquely positioned to solve our clients’ problems through consumer insights, brand strategy, new product innovation, brand positioning, design, and advertising.

Our clients are a purposeful mix of small and large, entrepreneurial and Fortune 100, and span select consumer-focused sectors. This mix allows us to bring nimble, flexible execution to our smaller clients while constantly honing our craft to remain compelling to large clients that demand best-in-class approaches and outcomes. Our robust team includes former CMOs, industry experts, agency veterans (with pedigrees from every major shop), and for our culinary clients, an in-house culinary team. 


语言

英文

公司哲学与竞争优势

We have reimagined the role of the agency as an innovation partner, consultant and end-to-end solutionist. We do the fuzzy front end development of new products and brands, all the way to design, packaging and advertising. Our solutions are never solely strategically led, nor solely creatively driven. The right brain ensures our work is buoyed by data-mined insights and aligned with client business objectives, while the left brain grounds that work in bold cultural truths that resonate with consumers and inspire them to take action. We are a perfectly balanced blend of both areas of expertise, each one elevating and challenging the other.

Together with our uniquely interconnected operating model, this sector focus makes for a distinctly different approach, fostering what we call a culture of possibility— the ability to bring a solution to a challenge from a broader perspective. And while we work in many industries, at our core, We Know Food. From large Consumer Packaged Goods to growing natural/organic brands, to restaurant & hospitality, to agribusiness, we’re all about what you eat.

To elevate all this work in food, SRG has a dedicated culinary staff, complete with a commercial kitchen in which to play. In addition to creating new food products for our clients, our culinary experts are predicting – and making – the future of food. From insight-driven intellectual properties like SRG Culinary Shifts to day-to-day food trends, clients and the media look to our thought leadership. 

近期作品

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客户

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品牌: Almond Board of California

类别: 坚果及干果

品牌: American Wool

类别: 布料

品牌: Annie's

类别: 冷冻食品

品牌: Auntie Anne's

类别: 餐馆与快餐

品牌: Aveeno

类别: 润肤霜,润肤露,润肤乳,爽肤水,卸妆水

品牌: Avocados From Mexico, Foodservice

类别: 鲜菜及水果

行业机构

Association of National Advertisers, Inc. (ANA)