标题One Accident Is Enough 2
广告公司
广告战役 One Accident Is Enough
广告主 Volkswagen
品牌 Volkswagen
首次发布日期
行业领域 轿车
哲学 The Automatic Post-Collision Braking System is a safety feature that automatically initiates braking after the vehicle suffers a collision, and prevents or minimises subsequent collisions. To communicate this feature, we portrayed three chains of unfortunate accidents with a humorous twist. The message is simple: you might not be able to avoid the first accident, but now you can avoid things from going from bad to (a lot) worse. One Accident Is Enough. Stop the chain with the Automatic Post-Collision Braking System.
媒体类别 平面
Chief Creative Officer
执行创意总监
Creative Director
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