Contact Information

9 rue du Moulin des Bruyères
Courbevoie 92400
法国
电话: (+33) 01 47 58 12 58 / 04 78 38 13 29
电子邮箱:

Perrine COLLIN

Perrine COLLIN

Directrice Communication

电话: (+33) 0688329699

Perrine COLLIN

Perrine COLLIN

Directrice du Développement

电话: (+33) 01 78 42 99 26

Stéphane Perrot

Stéphane Perrot

Directeur Général
Carole Giroud

Carole Giroud

Managing Director House of Communication
Marion Dolbeau

Marion Dolbeau

DIrectrice Générale Conseil Media
Pierre-Emmanuel Muller

Pierre-Emmanuel Muller

Directeur Général Plan.Net
Luc Didelot

Luc Didelot

Directeur Général Solutions

Basic Info

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 营销/创意服务, 媒介购买/企划, 企业传播, 事件营销/活动赞助, 品牌/产品开发, 出版/印刷/定制出版, 战略与策划, 保健, 金融, 农业, 工业, B to B, 企业形象,公益,非盈利, 零售, 美容、时装、奢侈品, 旅行和旅游, 消费者

成立年份: 1988

网络:

员工: 220

奖项: 98

创意作品: 199

客户: 22

核心能力: 广告/全方位服务/整合传播, 互联网及数字媒体全服务广告公司, 营销/创意服务, 媒介购买/企划, 企业传播, 事件营销/活动赞助, 品牌/产品开发, 出版/印刷/定制出版, 战略与策划, 保健, 金融, 农业, 工业, B to B, 企业形象,公益,非盈利, 零售, 美容、时装、奢侈品, 旅行和旅游, 消费者

成立年份: 1988

网络:

员工: 220

奖项: 98

创意作品: 199

客户: 22

Serviceplan France

9 rue du Moulin des Bruyères
Courbevoie 92400
法国
电话: (+33) 01 47 58 12 58 / 04 78 38 13 29
电子邮箱:
Perrine COLLIN

Perrine COLLIN

Directrice Communication

电话: (+33) 0688329699

Perrine COLLIN

Perrine COLLIN

Directrice du Développement

电话: (+33) 01 78 42 99 26

Stéphane Perrot

Stéphane Perrot

Directeur Général
Carole Giroud

Carole Giroud

Managing Director House of Communication
Marion Dolbeau

Marion Dolbeau

DIrectrice Générale Conseil Media
Pierre-Emmanuel Muller

Pierre-Emmanuel Muller

Directeur Général Plan.Net
Luc Didelot

Luc Didelot

Directeur Général Solutions

Europe’s Leading Car Wash Centres Éléphant Bleu Launch Print Campaign with Serviceplan France

Éléphant Bleu, Europe's leading car wash network, has launched a national poster campaign created by Serviceplan Group’s House of Communication France.

People who care for their cars know that when a car is properly washed, everything reflected in its bodywork looks beautiful. It is with this insight that the Éléphant Bleu campaign was conceived. The poster campaign has been constructed with four double-reading visuals: if at first the eye recognizes a distorted landscape reminiscent of certain Impressionist paintings, then a clue, a car detail (such as a door handle or windscreen wiper...) makes it clear that the image is in fact a reflection of the environment on a shiny bodywork. This creative mechanism gives rise to four visuals that are as elegant as they are surprising, highlighting the ultimate result of having your car washed at an Éléphant Bleu centre.

The campaign is published in the daily press and DOOH on the imediacenter in-store digital advertising network.